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Media assets can be seamlessly and reliably tracked and
verified, allowing you to manage your media buys and placement
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About Us
An Industry pioneer then...
Founded in 1995, DataCheck was created in response to an industry-wide call for third party verification. DataCheck was the first company to introduce an accurate and reliable system for verifying carriage of advertising materials and syndicated programs in Latin America. Today our product offerings include content verification, program monitoring, commercial tracking, advertising expenditures and creative copy. Monitoring capabilities cover both pay television and over-the-air stations.
Advertisers, Ad Agencies and Cable Networks use our
reports to accurately evaluate advertising occurences by comparing AsRun logs
or media buys to spots actually aired, as a result, they can:
| . | Negotiate make-goods while the campaign is still running | |
| . | Track clearance of media buys down to individual Latin American markets | |
| . | View reconciled reports that reduce overhead and man-hours to cable networks, ad agencies, and media buyers |
Television and Film Industries use our reports to:
| . | Verify contract compliance | |
| . | Verify date of last runs for re-sale availability purposes | |
| . | Analyze competitive programming | |
| . | Detect and collect on runs outside license periods |
SpendCheck™
| . | Reports advertising expenditures in a coherent, useful and detailed manner | |