WHAT IS SPENDCHECK™
SpendCheck™
- is the only product in its class that provides discernment of local spots purchased through cable operators.
A Competitive Media Intelligence product that tracks advertisers' activity and spending across 70+ categories for pay TV in the markets of Argentina, Brazil, Mexico and Venezuela.
SpendCheck's proprietary methodology takes into account marketplace practices/nuances as well as country by country economic factors when determining Ad Expenditure figures. View Report Details
For networks, advertisers and their agencies
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Determine where expenditures are designated by brand/advertiser/category |
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Track buying practices/activities/trends |
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Identify opportunities to increase share and “get on” buys previously not included on |
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Support Sales Forecasting |
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Compare your media schedule with competitive schedules and identify areas of strength or weakness |
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Compare your overall “share of investment” and performance among your competitors |
| MARKETS ANALYZED |
NETWORKS ANALYZED |
| Argentina |
Discovery Channel |
| Brazil |
ESPN |
| Mexico |
FOX Sports |
| Venezuela |
FOX |
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MTV |
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National Geographic |
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Sony |
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TNT |
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Warner |
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Cartoon Network |
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Discovery Kids |
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JETIX |
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